The Simpsons x Gap Collection

The Simpsons x Gap Collection brings the long-running animated series into Gap’s casual apparel lineup through a licensed collaboration. The range pulls from the show’s visual language, translating character designs and iconic imagery onto basics and essentials across Gap’s standard offering—tees, sweatshirts, and other everyday wear. This type of IP-driven collection sits within Gap’s broader strategy of licensing partnerships with established entertainment properties, anchoring nostalgia-driven design into wardrobe staples.