J.Balvin x Air Jordan 3 Retro "Rio"
Retail: $250 | Style Code: FN0344-001
Release Date: May 22nd, 2024

Now boasting four highly coveted sneakers in the Jordan Brand x J Balvin collection, the Colombian-born global superstar and fashion icon brings his unique flair to the AJ3. This striking edition captures Balvin’s infectious energy while staying true to the classic Air Jordan aesthetic. The Air Jordan 3 Rio Edition is named after his son Rio and features a color palette inspired by the tranquil sunsets over the mountains of his hometown, Medellín. It balances a Black leather upper with vibrant bursts of Solar Flare and Total Crimson. Equipped with visible Air cushioning and iconic elephant print overlays, calling the AJ3 legendary is an understatement. Balvin was deeply involved in every aspect of the design and construction of this edition, infusing it with personal significance tied to his son and hometown. Over the decades, the Air Jordan 3 has transcended basketball to become a cultural icon. To celebrate this partnership, the nightfall-inspired design comes with a keychain and special packaging that reads: “A sunset always reminds me, a new day full of opportunity is coming.” Wise words. Don’t let the opportunity pass you by.